“It’s a dog’s life and other problems”
Thomas Wedell-Wedellsborg interviewed by Peter Day

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Thomas Wedell-Wedellsborg is an expert on innovation and a critic of how many companies try to do it the wrong way; he is co-author of the book Innovation as Usual: How to Help Your People to Bring Great Ideas to Life. Originally from Denmark, he now lives in New York where he is working on a new project trying to improve the way that the world goes about tackling its problems. Thomas W-W talks about his ideas to Peter Day, and explains what he learnt about business problem-solving from a shelter for abandoned dogs in Los Angeles.

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