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„The ‘Second Curve’ in Life and Business“ - that was the theme of this year‘s Global Peter Drucker Challenge essay contest, an annual focal event for aspiring young managers, entrepreneurs and students in the run-up to the Global Peter Drucker Forum 2025.
It was dedicated to the memory of social philosopher Charles Handy, who passed away last year, and his concept of the „Second Curve“. For Handy, success relied on recognizing when a current growth cycle nears its peak and preparing for the next. The 2025 Global Peter Drucker Challenge Essay Contest celebrated Handy’s enduring insights by inviting participants to explore how the Second Curve philosophy helps address and navigate change in their own lives.
764 students, young managers and entrepreneurs from 85 countries all over the world, and from impressively diverse personal backgrounds, professions, and cultures, submitted their essays - a new record number of participants, reflecting the growing global importance of the contest.
A judging panel consisting of Esther Clark (Global Head of Communications at Inspired Education Group), Tojin T. Eapen (Founder of the Center for Creative Foresight), Ekin Ilseven (Assistant Professor of Strategy at Católica Lisbon School of Business and Economics), and Elizabeth Haas Edersheim (author of „The Definitive Drucker“ and a member of the Judging panel since 2010) selected and ranked the 10 most outstanding and original essays in the final round of judging.
Read and Meet
We invite you to read the essays on the Drucker Challenge website and meet the 10 finalists in both categories in person at the 2025 Global Peter Drucker Forum, taking place at the Vienna Hofburg in Austria on November 6 and 7.
A big thank you to those who took part in this year’s essay contest but did not make it to the final stage - your efforts are greatly appreciated!
We extend warm congratulations to the laureates of this year‘s Drucker Challenge, and in particular to the three first-placed authors.
 Registration for the 2025
Global Peter Drucker Forum is still open.  We invite you to join the Drucker Forum 2025 and attend the Gala event on November 6, which will include the Challenge Award Ceremony.
During this occasion, the supporters of the Essay Contest will present awards to the finalists Best regards,
The Drucker Challenge Team
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