Carlos Gil sits down with two Chief Marketing Officers, Nick Utton and Bonin Bough, who combined have been responsible for leading digital and traditional marketing initiatives for several of the world’s most recognizable brands including E-Trade, JP Morgan Chase, MasterCard, PepsiCo, Gatorade, and Oreo.
Discover what these two industry luminaries credit to the success they’ve had in building up iconic brands including where they view marketing headed as digital and social media becomes the preferred marketing channels for today’s leading organizations. Also, in the “Real Talk roundup” hear from both Nick and Bonin as they debate which social network (Facebook or LinkedIn) they recommend for social advertising and their thoughts on hiring Generation Z.
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Carlos Gil is a first-generation Latino marketing executive, international keynote speaker, award-winning Snapchat storyteller and Founder of Gil Media Co. with over a decade of experience leading social media strategy for global brands. Carlos' work has been featured by CNNMoney, Harvard Business Review, Mashable, and Social Media Examiner in addition to dozens of trade publications.
As a dynamic and charismatic speaker, Carlos' speaking pedigree includes bilingual keynote speeches for clients across the United States, Europe, and South America in addition to presenting at prominent marketing industry events such as SXSW and Social Media Marketing World.
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