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Speakers List / Overview

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Platzhalter Speakers
Jack Bergstrand

Management consultant and writer;
founder and CEO of Brand Velocity Inc;
former Vice President, Business Systems, Coca-Cola


Jack Bergstrand is the founder and CEO of Brand Velocity Inc., a U.S. consulting firm that helps companies accelerate large business transformation initiatives using Peter Drucker’s principles.  Over the past ten years his company has applied Drucker ideas to a variety of large companies in the beverage, transportation, steel, professional services, insurance, and chemical industries.

Prior to founding Brand Velocity, Jack was chief information officer of The Coca-Cola Company, chief financial officer as well as vice president of manufacturing and logistics for Coca-Cola Beverages Ltd., and a board member of Coca-Cola Nordic Beverages—a joint-venture between Carlsberg and The Coca-Cola Company.

Jack earned a master’s degree in education and human development from The George Washington University, a master’s degree in management from Stanford University, and a master’s degree in advertising from Michigan State University.

He has written extensively in publications such as Directors & Boards and CIO magazines about the challenges and opportunities inherent in large enterprise reinvention projects and is the author of Reinvent Your Enterprise (Foreword written by Drucker Institute Executive Director Rick Wartzman), and the e-book How to Make Knowledge Work Work for You.